Below is an article via WSJ on the first look on the 2nd exclusive minifig Arsenal. I personally think it looks great and true to the tv show. Would love to own one of the 1500 produced. Your thoughts?
http://blogs.wsj.com/speakeasy/2015/06/ ... r-arsenal/
LEGO SDCC Exclusive - DC Comics ARSENAL
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- Royal Guardian
- Posts: 582
- Joined: Tue Nov 09, 2010 6:28 pm
Re: LEGO SDCC Exclusive - DC Comics ARSENAL
Sure that figure is really cool, but besides that, I have this rant:
I think they release exclusive figures in the wrong way. These SDCC/NYCC promos are negative in my eyes.
* LEGO doesn't make any direct money from the figure; they just generate buzz hoping that they get indirect sales as a result.
* Many people who get these try to flip them for excessive amounts.
* Steers completists/collectors away because these items are elusive.
How to fix it while still having cool promos:
* Make these figures a packed and timed exclusive. Maybe 6 months.
* Release the figure as a monthly bonus without shell package.
Hasbro does one thing right with their SDCC exclusives: you can buy them online on their site. Although sometimes they don't make enough to meet demand. I think if something sells out sooner than 4 hours after online release, you didn't meet demand.
I think they release exclusive figures in the wrong way. These SDCC/NYCC promos are negative in my eyes.
* LEGO doesn't make any direct money from the figure; they just generate buzz hoping that they get indirect sales as a result.
* Many people who get these try to flip them for excessive amounts.
* Steers completists/collectors away because these items are elusive.
How to fix it while still having cool promos:
* Make these figures a packed and timed exclusive. Maybe 6 months.
* Release the figure as a monthly bonus without shell package.
Hasbro does one thing right with their SDCC exclusives: you can buy them online on their site. Although sometimes they don't make enough to meet demand. I think if something sells out sooner than 4 hours after online release, you didn't meet demand.
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- Count
- Posts: 2212
- Joined: Tue Dec 28, 2010 5:59 pm
- Location: USA
Re: LEGO SDCC Exclusive - DC Comics ARSENAL
I want to rant I went to NYCC and all I got was a stupid Bionicle mask. I want a refund! (I went for free!)
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