New GUINNESS WORLD RECORDS title for tallest structure built with LEGO Bricks

[Toys N Bricks]

A new GUINNESS WORLD RECORD has been achieved in Milan, Italy! Over a five day period from June 17-21, builders of all ages helped create a new record where over half a million LEGO bricks were used to build a 35 meters LEGO structure.  More than 50 000 spectators and 18 000 builders attended the event over the period. Full press release available here.



Article Link: http://toysnbricks.com/new-guinness-wor ... go-bricks/

[StClair]

Very cool.

From the article link: "Each tiny LEGO brick has been an important contributor to reach the record, just as everyday actions are important to build a better future. As a symbol of this idea, the LEGO Group donated 7 Euros for every centimeter built of the tower to Urban Oasis – a project, which focuses on the protection and development of Urban Oasis in collaboration with the World Wildlife Fund (WWF). "