If you are from North America, you can now get the same offer as EB Games Australia! The offer is when you pre-order the upcoming LEGO Batman 2 Video Game, you can get the exclusive Lex Luthor minifigure for free.
Available in 6 different platforms: PS3, PS Vita, XBox 360, Nintendo 3DS, Nintendo DS and Nintendo Wii and will be released this summer on June 19, 2012. This Lex Luthor minifigure will be available exclusively at Gamestop/EB Games, while stocks last. (via FBTB.net)